I'd agree the SLC is a good very good binocular, but I've come to doubt that the majority of the buying public would recognise it's merits without being told.
I often try review binoculars on the birders down the local reserve and most only comment on differences in field of view, or glare if it was an issue. "They look the same to me" is the most common comment. On one occasion I was at a well known UK store comparing a couple of mid priced models and using a SLC neu as reference and got chatting to an experienced birder who had decided he was finally giving up his Swift Audubons in favour of a roof. The salesman had been handing him random, low to mid range models and we sas settling towards a fairly inexpensive binocular so I suggested he look at the ones I was trying. He quite liked the "wider" (actually flatter) view of one but decided it was too heavy. The SLC was too heavy as well and had a rough focus and looked "a bit glarey". I asked what he thought about the colour and sharpness and he declared the cheap one was better. He definitely didn't like it..... until I showed him the badge. It had an ex-demo price tag and he was trying to negotiate a deal by the time I left.
I thought the incident very revealing when it happened about 4 years ago, but I've witnessed many similar things since. A lot of people only appear to see more with an alpha when they know the make. There are total exceptions of course. I've also met an absolute novice who in minutes had described effective resolution, CA, astigmatism, colour rendition and field curvature differences, and announced the top priced model on show as "the best" in about two seconds use. Seriously impressive!
David