Swarovski has always been far ahead of the competition when it comes to promotion. A lot of the Swarovski mystique is purely marketing and aesthetics over substance.
Since Swaro has been kicking all the other alpha's butts for years in the sales and service categories, I'd say you're way off base with your assessment. If they were a two or three year wonderboy it would be different, but they're not. They consistently beat all of their competition to the punch.
On second thought I want to revise this opinion. Normally a line of binoculars is introduced as such, so it does seem doutful to expect more models in the future when this has only ever happened with the SF. (Or does anyone know of another instance?)Do you think they would have done a 12x42 if they were also planning NL 50? I suspect not, so it's not envisioned as a complete "line", and a 32 doesn't seem a sure bet either. (Leica still has only Noctivid 42, and it took Zeiss ~5 years to get around to SF 32... I wouldn't hold my breath, or money.)
Swarovski has always been far ahead of the competition when it comes to promotion. A lot of the Swarovski mystique is purely marketing and aesthetics over substance.
The SLC range does not have any 32 m binocular and why should Swarovski make an 8x32 NL when the 8x and 10x 32 EL-SV are still very much in demand and appreciated?
Gijs van Ginkel
The SLC range does not have any 32 m binocular and why should Swarovski make an 8x32 NL when the 8x and 10x 32 EL-SV are still very much in demand and appreciated?
Gijs van Ginkel[/
It would be nice to see 32mm SLC produced. Optical quality about as good as
SV without flat field and having a traditional body/frame could be desirable to a lot of people. I would be very interested in 8x32 SLC, but since there is already CL 30 and SV 32 it's not going to happen. They would have made SLC in 32mm by now.
The SLC range does not have any 32 m binocular and why should Swarovski make an 8x32 NL when the 8x and 10x 32 EL-SV are still very much in demand and appreciated?
Gijs van Ginkel
The market might be too small for premium 8x32:s and 42mm bins are still the bulk in sales I assume.
we need the wider FOV to see all of them coming!
edj
Exactly, although one can't really guess what logic applies in Absam. I wouldn't have crippled the close focus first on the SLC and then EL myself (who else has ever done that?), but since these lines have now been clearly relegated to the status of legacy classics with NL as the new top dog, NL 32 at least would make a lot of sense. And since we know they read this forum, we can express interest and see what happens.The SLC range does not have any 32 m binocular and why should Swarovski make an 8x32 NL when the 8x and 10x 32 EL-SV are still very much in demand and appreciated?
By this logic the NL42 was unnecessary...
The Birdforum binocular format poll results showed the top 3 as....
8 or 8.5 x 42 = 33.53%
8 x 32 = 21.66%
10 x 42 = 13.9%
We need to factor in that hunters and stalkers probably prefer 42mm and above and are unlikely to be represented in this set of results.
Yes, good point, in total, 42mm bins (or larger) might be 75% or even more of Swaros total sales.
And the 8x32 EL SV is probably not ready to be replaced yet. I think it was launched 2 years after the 42mm EL SV.
So I guess we'll have to wait for the 32mm NL at least 2 years.
Maybe we don't need a wider field of view, but I am sure the marketing folks are working hard to make us believe we do!
I'm going hoping to be content with an 8-degree field. Fortunately, there is no longer a local store where I can see and be tempted by new offerings.
Clear skies, Alan
Yes, good point, in total, 42mm bins (or larger) might be 75% or even more of Swaros total sales.
Or you could settle for that inferior SF thing from Zeiss for a couple of years, a horrible thought, a bit like having to eat a plate of smoked salmon as a starter because the main dish will take 20 minutes to prepare.
Edmund