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ZEISS DTI thermal imaging cameras. For more discoveries at night, and during the day.

10x42 SLC ED focus wheel (1 Viewer)

Hunters are still Swarovski's "bread and butter."

I don't know where you get this impression. In my work, I encounter a lot of serious birders. I also know personally (and am) a lifelong hunter.

I see Swaro's on the necks of birders 20 or even 30 to 1 compared to hunters. In fact, I don't personally know a hunter (and I know hundreds) who uses Swaros other than myself. On the other hand, I encounter at least one birder a week, and sometimes 4 or 5 during migration, that is sporting Swaros.

If Swaro thinks hunters are their bread and butter, they must sample their buyers in different parts of the world than I frequent.
 
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