perterra
Well-known member
Brock:
I think you have summed things up nicely. Whet the appetite of those looking for a new
optic, as mentioned above it happens with scopes, etc.
Then announce a date that they will be available, and knowing full well, that they will not be .
Those thinking about a new model, then stop and wait, and think, I should check out that new model.
Just a marketing ploy, and Zeiss seems to be not alone.
I agree, wait, don't be the first in line. Be patient, the first ones may have bugs.
Jerry
I'm not sure it is 100% ploy. Maybe likely the pressure to stir up some buzz and being very optimistic about a delivery date. If everything goes according to plan they hit their mark, one supplier has a bad run at this stage and everything is off. The whole thing could be held while they re-engineer new eye cups.
If they arent close to 100% when they hit the market now, the few who have one with a problem will be all over the internet with a 100 different screen names blasting them as junk. Then all the fan boys from different brands will add to it, then the make believe posters will start in. I would bet there is an amazing amount of pressure from marketing to get these new ones out the door but it wont happen until it's as close to perfect as you can make it. They dont want a Bushnell legend focus ring breakoff on a $2600 glass,


