DenisG
Well-known member
True. Unless of course it could be proved to trading standards that a genuine error with printing had occured and the retailer had no control over it. Example would be us placing an add with a newspaper/magazine for a particular wardrobe ad showing it at £199. In final print it comes out at £99. In this case the retailer would be able to decline the sale with support from TS. To advertise a price and not honour it would also be ok if "fine print" gave restrictions, ie, "remaining stock only" or "First 5 only" etc.Jos Stratford said:Then is it not false advertising? I understand a retailer can change prices whenever he/she so desires, but surely advertising a product at a given price or with given feature, etc, requires the retailer to abide by that?
If any of these parameters were dubious then the customer could take the retailer to small claims court.
Denis.