Why compare too models that are close in retail price? Because they are obvious competitors.
That is the comparison that would have interested me: EL vs SFL, because they are rivals fighting over the same slot in the market.
For sure you can discuss SFL vs more expensive models but that is an entirely different question.
Lee
Very nice review, Lee - thank you!!
Wish I would have been out there as well.
Question: what‘s your view, would you think the SFL may cannibalize some sales of the SF - perhaps both x42 and x32?
Canip
You didnt ask me, but I can predict.... Each year when we summed up the work and described what new and improved thingies were going to the warehouse and next year's catalog, our CEO would say, "Ok, I've listened to you guys all year tell me how great these are and how may sales we'll accomplish as new, or from the other guys. But lets be real, next month I want to see a forecast of the effect of cannibalization on our existing stuff."
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Still thinking about Canip's question in #3 above, re cannibalization and Lee's first impression. Based on conversations posted here prices seem to vary around the world, (whats up with Canada?). Used US $ here. Based on how one values performance, would seem these prices suggest competition from the SFL for several current "best" models. While the EL 8.5x42 is closest, would seem the SF 832 needs to be looking in its rear view mirror as well, for instance. Confess I wonder, if the SFL stays at $1800. or ends up a bit discounted once the pipeline is filled, as it is so close to the SF and so far from Conquest?
Included Lee's favorite Square area FOV, (albeit calculated at 100).
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Apologies for quoting myself. Lee the last 2 were #6 and #20 at the start of all this. Youve argued several places here, do to price, the SFL and EL were direct competitors. In a world of 2 choices Id agree. But thats not the case is it? Just reading here on BF, its clear different folks weigh attributes differently. The choice to buy is not simply price based. A case can be made that folks who can/will afford binoculars at this level are not particularly price sensitive. Other things influence their decision. Many who come here are bino collectors, as much maybe more than birders. Some even admit that. What influences THEIR decision? Then to, what about access? On line or local retailer? Many still buy on convenience or a relationship, preferring to do business with a local trusted seller, even if all choices arent there. Kind of an old school thought, maybe. Point? Its not so simple. Zeiss may have thought, (indeed your friends there may have discussed), their goal of knocking off the EL and stranding Swarovski out on a limb with that very high priced NL. Maybe. Most here seem to suggest they see this so far abstract decision differently. There's much we don't know yet. A year from now, after the SFL has been around we'll know more. We don't know what else is coming from whomever. Its all fun. Unless you're getting paid to think about and forsee all this, then its work.