And nevertheless, all models are then finalized in Bayreuth according to Steiner's statement (whatever that may mean), see e. g. Interview with Steiner (use for example google translator for english).
Hi,
for those of us who don't read german, here is the relevant part and my translation:
Name der Website (nicht in Übereinstimmung mit den Forenregeln):
Made in China ist auf dem Vormarsch. Warum arbeiten Sie Made in Germany?
Carlo Steiner: Die deutsche Optik-Industrie hat eine besondere Anziehungskraft. Bei uns entstehen 100 % Produktidee und 100 % Engineering der Produkte in Bayreuth. In den Premiumprodukten auch insgesamt bis zu 100 %. In den Preiseinstiegsklassen kommen Baugruppen aus einer weltweiten Beschaffung. Am Ende wird alles hier bei Steiner in Bayreuth zum fertigen Produkt und in alle Welt vertrieben.
Name of the Website (not in accordance to forum rules):
Made in China is on the rise. Why do you use Made in Germany?
Carlo Steiner: The german optics industry enjoys a special appeal. At Steiner 100% of the product idea and engineering happen in Bayreuth. With the premium products also a total of up to 100% (sic!). In the entry level ranges modules from global suppliers are being used. In the end everything is made into a complete product here at Steiner in Bayreuth and then distributed all over the world.
Please excuse the sentence about the premium products... it does not really make sense in german either... also the diction of the german answer is a bit strange. At times it sounds like it was translated (badly) from a foreign language.
Joachim